AFL-CIO — Deputy Director of Communications

The AFL-CIO is the democratic, voluntary federation of 55 national and international labor unions that represent 12.5 million working men and women. We strive to ensure all working people are treated fairly, with decent paychecks and benefits, safe jobs, dignity, and equal opportunities.

Our work is anchored in making sure everyone who works for a living has family-supporting wages and benefits and the ability to retire with dignity. We advance legislation to create good jobs by investing tax dollars in schools, roads, bridges, ports and airports, and improving the lives of workers through education, job training and a livable minimum wage. We advocate for strengthening Social Security and private pensions, ensuring fair tax policies, and making high quality, affordable health care available to all. We help make safe, equitable workplaces and give working people a collective voice to address workplace injustices without the fear of retaliation. We fight for social and economic justice and strive to vanquish oppression in all its forms.

OVERVIEW OF RESPONSIBILITIES

The AFL-CIO is looking for a strong, dynamic Deputy Director of Communications to join our leadership team. Reporting to the Director of Communications, the ideal candidate will possess senior-level experience managing both traditional and digital communications strategies.

The Deputy Director of Communications will support the Director in strategy development and overseeing the day-to-day operations of our staff and their work, including but not limited to: social and traditional media strategy, rapid response, writing and editorial content, email and SMS list management, website content management, and event production.

DESCRIPTIONS OF DUTIES

In coordination with the Director of Communications:

• Oversee the day-to-day operations of managers and communications staff.
• Create and implement strategic communications plans with measurable milestones and outcomes.
• Conceptualize, develop and implement media strategies that will increase the level of quality coverage of the organization’s positions.
• Incorporate the use of online organizing tools in all political and legislative campaigns in the field.
• Oversee the development and execution of rapid response strategy and content.
• Ensure brand discipline for marketing and other publications.
• Craft messages and maintain message discipline.
• Serves as department lead for specific program initiatives.
• Manage paid media campaigns and vendor relationships.
• Provide strategic communications advice to leaders and senior staff.
• Represent the Communications department at senior level meetings and apprise the Director of issues and progress.

QUALIFICATIONS INCLUDE:

• Demonstrated experience successfully managing a team, preferably including managing supervisors with an ability to lead by example and foster mentoring relationships.
• Experience managing and tracking budgets and spending.
• Demonstrated ability to work collaboratively, work well under pressure, and manage multiple priorities and projects effectively.

• Knowledge of analytical tools for digital media and proven experience managing an online program that includes a large email list, multiple campaigns, several digital media channels and staff.
• Experience with CRM systems (Action Network) and leading an SMS program.
• Experience using earned media and digital tools to win local and national issue campaigns and elections.
• Strong editorial judgment and excellent writing ability for materials such as press releases, editorial board memos and OpEds.
• Success running paid media campaigns, overseeing vendors, and advising on tactics to reach campaign objectives.
• Experience placing digital ads and understanding of KPIs and key metrics.
• Knowledge of the principles of graphic design for online media.
• Strong knowledge of the labor movement and passion for working family issues.
• Ability to work long and extended hours when needed.

Salary range: $125K-$130K.

To apply: send cover letter, salary requirements and resume to: settleson@gmail.com, subject line: AFL-CIO - Deputy Director Communications.

Equal Opportunity Employer